Category Archives: Master Posts

The most important, significant, time-consuming and engrossing content that I have produced

Interviewing Tips and Tactics

Interviewing: a back and forth process

Interviewing: a back and forth process

Two women and me, they one on side of the table at Tim Hortons and me on the other, with my iPhone set down between us. The voice memo app was activated and I pushed “record.” The interview started in a friendly enough way and soon the conversation was flowing easily, with smiles and shared laughs. The women were partners in their own Human Resources firm. The one on the left was bubbly and gregarious; the one on the right was composed and friendly. Time flew by as we talked. Before I knew it, I had nearly forty minutes of good material. That’s twice as much as I’ll ever need to write a 500-word business profile.

Not all interviews are this easy or fun. Somehow I’ve been lucky enough to conduct mostly ones that are. I typically talk to business owners that want to tell their company’s story because chances are it will mean more business for them. Most of the journalists I know conduct similar types of research interviews, where the emotional stakes are low and the interviewee has much to gain by offering information. Continue reading

A Freelance Writer And Wasted Time

The time on the wall is important to a freelance writer

The time on the wall is important to a freelance writer

There’s a very simple formula for what ticks off a freelance writer: time wasted = freelancer upset. This formula proved true for me recently, as I dealt with an interview subject who didn’t check his facts with his boss, and wasted my time because of it.

When you are in the business of freelancing, your time is especially valuable because no one is paying you for: 1) not working, 2) your benefits, 3) your vacation time, 4) your sick time, and 5) the extra time you may spend trying to make them look good. Continue reading

My “About Me” Page Update

On a fall walk in Parry Sound, Ontario

On a fall walk in Parry Sound, Ontario

There may be things about me that potential clients and other visitors to my site would like to know. So I’m updating my “About Me” page to best reflect who I am and what I do.

My brand of storytelling

Storytelling has become a key to commercial success. That’s pretty cool because I’m a natural born storyteller who is also a trained and experienced writer and online journalist, with the Canadian Broadcasting Corporation and Citytv, both in Toronto. Now I’m an independent service provider who would like to help businesses clean up their word weed patch and make a lasting impression. Continue reading

Horror In Ottawa & My Newswriting Days

Ottawa news breaking story

Today’s horror in Ottawa reminds me of my newswriting days.

For me, it’s difficult during awful times like this not to reflect back on those newswriting days (2001-2005) where I would often walk into the newsroom at Citytv in Toronto amid the chaos of a breaking news story. Today that newsroom, and all other newsrooms across the country, are clamouring to cover the atrocity.

I remember the feeling of being brought instantly to full alert upon learning the initial details of a breaking news story. At first the facts are few and tersely worded: (for example) Gunshots in (name of city and neighbourhood); two officers reportedly hit.

When big news breaks, events in the ensuing half day unfold very quickly, although never quickly enough if you’re at the news desk and in charge of updating a large audience, whether it’s via TV, radio or the web. Continue reading

Mycoplasma Unearthed: My Recovery from Chronic Fatigue Syndrome

Typical Mycoplasma colony, as shown on nature.com

Typical Mycoplasma colony, as shown on nature.com

June 21st, 1999

For most of this decade, I suffered horribly from the profoundly devastating effects of Chronic Fatigue (Immune Dysfunction) Syndrome {CFS}. Chronic Fatigue Syndrome is a disease that, by the accounts of many sufferers I’ve known, pummels you into utter exhaustion, and keeps beating you from there. CFS gave me six plus years of hell and hopelessness that pains me to put into words. My earliest knowledge of CFS involved a symptomatically diverse flu-like illness that is the direct result of a severely dysfunctioning immune system. Personally, I had low and unpredictable energy, heavy legs, a sore throat, muscle aches, anxiety, depression, and severe sleep difficulties. I was “sick all over”; essentially, a vital young man shot down in his physical prime.

Apparently, I had an alien illness. The many doctors, all with outmoded information, had no answers or insight. So I had no hope. Neither did millions of others like me, who sucked daily on a fragment of their lives. Repeatedly I heard the cautions, that I may have to live “as is”; as damaged goods, in other words. But not me; not this fighter. I kept my eyes and ears open and continued doing research. I wasn’t looking for the best coping method. I demanded a cure. Continue reading

The morning workaround, for an early hours hater

Yup, that's me

Yup, that’s me

Mornings, to me, are like a bleach stain on a favourite shirt: something that should never be there. I should never be involved with mornings in any way. Specifically, anything active that happens before 8 am – 9 am preferably and 10 am ideally, though unrealistically – is not meant to be for me.

Which isn’t to say that I can’t “do” mornings. I did, for years. I was quite adept at pulling myself out of bed at 6 am and sometimes even sooner, dragging myself into the shower, dressing and grooming myself adequately, finding something to eat on the go, picking up my pre-packed belongings, reaching down to clumsily tie my shoelaces while cursing the night-borne tightness in my back, throwing on a jacket if the weather required it, and stumbling out the door.

In the years that I commuted to Toronto, I managed to put one foot in front of the other well enough to get to my local bus stop, where I waited for the bus that took me to the nearest GO Train station, where I boarded the train and set my still-weary body down to rest. Yes, I still desired more rest.

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When I was a boy… (My writing history)

Determined little Erich

Determined little Erich

It occurred to me, in the shower the other day, that if I’m going to sell my wares – my digital content production skills – online, I should have some sort of story with which to advertise myself.

So, here I am telling you how I became a writer, and journalist, digital media producer, blogger and social media specialist.

First of all, I didn’t choose to be a writer; writing chose me. I know it’s a cliché but that’s the way it works.
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